Let's face it, golf, more than any other sport... except maybe shuffleboard... is perceived as an old person's game.Despite recent industry efforts to change that view, the "old golfer" image is clearly alive and well in the minds of many. At least that's the impression I came away with after a quick perusal of Twitter recently.
Some were quite matter-of-fact about it...
Golf is such an old people thing
— X Tragic ☢ (@SimplyRuthless_) August 1, 2012
...while others were more emphatically dismissive.
Golf is just full of old people today!#CoffinDodgers
— bobby finn (@bobbyfinn1) August 1, 2012
I encountered one young lady who seemed to thoroughly enjoy interacting with her on-course elders...
I love walking around ACC Golf Course & talking to all the sweet old people <3 preshhhh.
— Casey Hurdle (@saracaseyhurdle) August 1, 2012
... and another who definitely didn't.
Golf Is For Old People. *Runs Away*
— Sky is Neela (@SkyisNeela) July 26, 2012
The general consensus however seemed to be: golfer = old (and generally uninteresting, often unpleasant, always uncool). However, that may be about to change.
Golf... and those who care about the game and its image... may just have a One Direction... or 1D as they're known by fans... are actually five guys: Harry Styles, Liam Payne, Louis Tomlinson, Zayne Malik and Niall Horan. They're British/Irish, ultra-talented and exceptionally cute. They're also enormously, extraordinarily, popular... sell-out-Madison-Square-Garden-in-less-than-10-minutes popular
1D's target market is tween girls, after all, they are a boy band. However, they seem to be transcending that famously cacophonous niche... to some extent. At least that's what I've read... and heard.
And here's the thing; naturally, the 1D guys have millions of twitter followers, and... quite fortuitously... they also play golf. So when they tweeted about spending a day on the links, and later posted photos and videos of said golf day, word got around pretty quickly... and rather breathlessly... and suddenly golf was being looked at in a different light; a decidedly younger, sexier, more positive light. The fact that D1 was playing with JLS... another massively popular boy band... meant that many who once considered golf the most geriatric of sports... are now desperately seeking lessons:
so One Direction golfs now. well, now i need to really learn how to golf soon.
— eryn. (@1DLoove_x) August 1, 2012
The French apparently aren't immune to the sport's new sex appeal, "One Direction is on the golf course. Admit it, you suddenly have a strong desire to play golf"
JLS. Olly Murs. One Direction. Tous (ou presque) réunis sur un terrain de golf.. Vous avez soudainement très envie de jouer au golf, avouez.
— Cupcake au saumon (@MJFabulouis) August 1, 2012
Does Golf Make 1D sexy, or does 1D make golf sexy? That question was answered.
Golf doesn't make One Direction sexy..One Direction make golf sexy. x
— Hipsta Please✌ (@PhamJammie) August 2, 2012
...and so much for the overweight, aging golfer stereotype.
Do all hot guys golf? Bieber and One Direction..#TooMuchSexiness
— Payton Artrip (@bieber_luvr6) August 1, 2012
...just the #facts from Mexico "Since One Direction started playing golf the sport's become sexy"
Desde que los One Direction juegan golf, este se ha vuelto un deporte sexy.#Fact
— Princesa Unicornia (@anyzzinga) August 1, 2012
...and I think this fan expresses the views of many,
When i used to think of golf i thought of old people…. Now i think of hot british/irish boys…
— Whore for horan∞ (@hazzas_boo_bear) July 28, 2012
Well, I detect a definite change in attitude there, don't you? Anyway, you can follow @OneDirection and @Harry_Styles @zaynmalik @Real_Liam_Payne @NiallOfficial & @Louis_Tomlinson on Twitter. I'm guessing you'll see them (and their fans) playing more and more golf. Just be careful with their music and videos, because I don't care if you're young or old, or male or female... listen to their music for just a short while, and you're very liable to find yourself addicted.
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